What is React?

React is a JavaScript library that builds interfaces that help users interact with a website. Whenever you browse a modern website and see on-screen menus, search bars, and buttons, those are usually made with React.

What is React?

The SEO Drawbacks of Using React Without Prerender®

Easy to learn, but you sacrifice SEO
Easy to learn, but you sacrifice SEO
React is great for building Single Page Applications (SPAs) that run fast and perform well. Unfortunately, using React is very problematic from an SEO standpoint.
Search engines can't index efficiently
Search engines can't index efficiently
React websites are usually generated on the client-side browser. This makes it difficult for search engines to index your content, which means uses won’t find your pages. SPAs rely on JavaScript to load a web page’s content dynamically.
There are multiple search engines to consider
There are multiple search engines to consider
Google claims that they’re getting better at crawling JavaScript pages, but this hasn’t been proven yet. Other popular search engines such as Bing, Yandex, and DuckDuckGo cannot do it at all.

How To Optimize React Pages To Make Them SEO-Friendly

Make a Choice
You have two options if you want to make your React pages discoverable on search engines: server-side rendering (SSR) or prerendering.
Server-side Rendering
React can render pages on the server-side, making it easier for search engine crawlers to discover and index your content. However, it requires a more advanced setup using the Next.JS library, along with an additional time-consuming and expensive server.
Prerendering
Meanwhile, using Prerender® is painless and straightforward. Our software will seamlessly create fully-rendered, static HTML versions of your website for social media, search engine crawlers and more.
How To Optimize React Pages To Make Them SEO-Friendly