Prerender.io is excited to announce a strategic partnership with Virto Commerce, a leading Los Angeles-based ecommerce platform powering hundreds of renowned businesses like Bosch, Cadillac, and HEINEKEN.
This collaboration marks a significant step forward in helping ecommerce brands solve their technical SEO challenges at scale.
Supporting Ecommerce Businesses From End-To-End
The partnership highlights a critical challenge that modern ecommerce vendors and businesses face: ensuring that dynamic content shows up accurately for search engines without compromising performance.
By integrating Prerender.io’s technology with Virto’s Commerce Innovation Platform, Virto’s clients can now ensure their entire product catalog is fully visible to search engines.
Not only does this ensure an optimized technical performance, but it solidifies and enhances the end user’s experience across the entire customer journey—streamlining operations for Virto Commerce, their clients, and the end user.
“Unlike traditional SEO solutions that require extensive rework and maintenance, Prerender.io provided an immediate improvement in search engine indexing without disrupting the architecture,” explains Oleg Zhuk, CTO at Virto Commerce.
Near-Instant Wins for Ecommerce Brands and Vendors Alike
The partnership has already demonstrated significant results across Virto Commerce’s client base. In the short-term, their clients experienced:
- Improved search engine indexing
- Green PageSpeed Insights scores
- Enhanced crawl efficiency
- Better social media previews
- Increased organic traffic
“We saw value from Prerender.io almost immediately after implementation. Once integrated, search engines were able to properly crawl and index SPA-based storefronts, leading to improved visibility in search results,” says Zhuk.
And over the long-term, improving end-to-end connections between websites and search engines has impacts that go well beyond SEO, too. Together, Virto’s ecommerce clients experience:
- A fast, seamless experience across the entire end user’s journey
- Stable performance even for highly dynamic, API-driven pages
- Improve usability for buyers working under time pressure
- Fewer technical support requirements on the customer
- Instant interactions in complex B2B workflows
This partnership marks a tangible win for Virto Commerce, Prerender.io, and Virto Commerce clients alike: together, the brands can produce sustainable, long-term benefits for brands across their entire ecosystem.
Long-Term Impacts: A Foundation for the Future
As a result, this partnership represents more than just a technical integration: it’s a commitment to our clients’ future growth, too. Now, Virto Commerce and Prerender.io can give ecommerce brands the tools they need to succeed in an increasingly competitive industry.
“Prerender.io provided a seamless way to improve search engine visibility without altering the SPA architecture, ensuring that ecommerce storefronts powered by Virto Commerce remained fast, scalable, and fully indexable.”
As ecommerce continues to evolve, this partnership ensures that Virto Commerce clients will maintain their competitive edge in search visibility. The integration of Prerender.io’s technology into the Virto Commerce platform provides a scalable, efficient solution for JavaScript SEO challenges big and small for years to come.
“In the fast-moving ecommerce landscape, having Prerender.io as part of our solution gives us confidence that our clients’ content will always be visible to search engines, regardless of how we evolve our platform.”
About Virto Commerce
Virto Commerce, founded in 2011, is a global leader in B2B ecommerce and marketplace solutions, with offices in Los Angeles, Limassol, and Vilnius. Virto Commerce specializes in innovative, highly customizable headless commerce platforms. Our mission is to empower businesses with cutting-edge composable ecommerce solutions through relentless innovation.
At the heart of our offerings is the Commerce Innovation Platform, which enables businesses to build commerce products that drive sustainable business transformation. Powered by the proprietary Virto Atomic Architecture™ and Virto Cloud, our Commerce Innovation Platform offers unparalleled flexibility, seamless integration, and extensive customization, enabling businesses to create unique, high-performance digital experiences and to drive sustainable business transformation across various industries.
About Prerender.io
Prerender.io is one of the world’s leading dynamic rendering solutions. Prerender helps businesses ensure they’re visible online everywhere, whether on Google, ChatGPT, Reddit, or TikTok. Trusted by thousands of companies worldwide like Microsoft, Salesforce, and Walmart, Prerender.io solves critical SEO challenges for modern websites.
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